Self Tanning Anti Age Serum

15 ml

Availability: In stock


“I made tanning serum concentrate because I wanted a totally flexible, anti age option to achieve my healthiest glow! Use direct on skin to dial up the anti age benefits or mix with your day cream for a bespoke subtle glow.”
Alyson Hogg, Founder Vita Liberata.

As worn by Alicia Keys for the 'No Makeup' look.
Glamour Magazine Beauty Power List - Best Facial Glow

What is this

Self Tanning Anti Age Serum is a made to measure tanning serum with intense anti age benefits. It gives a natural-looking face tan, reduces fine lines and wrinkles, and plumps & conditions skin. Apply directly to your skin or mix a couple of drops with your moisturiser for a gradually developing, natural looking face tan. This product is suitable for all skin styles and tans the skin to the level you choose.

As loved by Glamour Beauty Director, Alessandra Steinherr.

Formulated With

Certified organic and natural extracts for anti ageing, skin enhancement and a natural tan
Eco-certified DHA tanning agent
Odour Remove™ Technology for zero self-tan smell
Moisture Locking System for 72 hour skin hydration
Flash Dry™ for instantly dry results
HyH2O™ technology and other anti age extracts that work synergistically to fight signs of ageing.

Formulated Without

Harsh chemicals
Perfume / Fragrance
Animal derivatives


Aqua (Water), Dimethicone Crosspolymer, Neopentyl Glycol Diheptanoate, Dihydroxyacetone***, Glycerin*, Xanthan Gum, Sodium Chloride, Rose Extract** Cucumis Sativus (Cucumber) Extract*, Sodium Benzoate, Palmitoyl Oligopeptide – Palmitoyl Tetrapeptide-7, Potassium Sorbate


Mix 1-3 drops with your facial moisturiser and apply to clean, exfoliated skin. Wash hands after application. For a stronger result, apply directly to skin.

What People are Saying

“Not only helps to firm and plump up your skin, but it also delivers a natural tan to your face.” Refinery29


Natural Tan
This is just the product I was looking for! I don't have to sacrifice my skincare products for the perfect tanning product. Very easy to use - a few drops each night and my skin is glowing! yay!
Silky Smooth Glow
I'm in love with this serum! Goes on like a dream and after just one use I seen an improvement in my skins appearance with a gorgeous glow too!
Beautiful- I use it daily.
I was given this as a gift from my colleague as she loved it so much as it did wonders for her. Being under 30 I am not someone in need of anti age products but this suits everyone and it has now made it into my daily beauty regime- it feels so great on my skin.
Natural tan
I love the natural glow this product gives to the skin as well as it leaving the skin soft.
Amazing natural looking product
My skin felt lovely after application, really soft, the colour is very natural I hardly needed any make up.
Gorgeous glow
I tried this as I don't like to look too 'overdone' so easy to use, just mix with any moisturiser for a gentle looking glow. Smells gorgeous too.
Glowing skin right away!
This is one of my favourite skincare products. I love how it makes my skin look and feel. It looks super rested, healthy and glowing when I use one drop. If I want more of a tan I used three drops. My skin feels so smooth and soft and it makes my pores look so much smaller.
natural - looking tan
Serum gives a natural-looking tan, reduced fine lines and wrinkles. Great anti age benefits! Serum brightens and smooths the face!

a gorgeous glow!
I never apply self tan to my face as it breaks me out and unfortunately most face tanners do the same! I tried this on a whim after reading about it in the Sunday Times Style... it's amazing! The perfect amount of colour and my skin feels incredible!!
sarah j

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